TomTom telepass

  • Client: TomTom
  • Campaign: TomTom telepass Campaign 2012
  • Launch date: 25th May 2011
  • Duration: 19 months
  • Market: Italy
  • Goal: Supporting TomTom Live device sales over time
  • Solution: Implement a traDeveloping integrated campaign articulated around 100€ incentive in tolls to TomTom Live
Tom Tom telepass banner
Tom Tom telepass website
Tom Tom telepass website form