• Client: Tom Tom
  • Campaign: Summer Promo - Consumer promotions
  • Launch date: June 2019
  • Duration: 6 months
  • Market: Emea
  • Goal: With the key goal of giving a strong reason to consumer to buy a navigation device, we had to come up with a strong unique selling proposition.
  • Solution: We came up with a wow-promotion, whereby consumers buying a TomTom device received for free a Fujifilm Instax Mini 9 camera
  • Website: