- Client: Tom Tom
- Campaign: Summer Promo - Consumer promotions
- Launch date: June 2019
- Duration: 6 months
- Market: Emea
- Goal: With the key goal of giving a strong reason to consumer to buy a navigation device, we had to come up with a strong unique selling proposition.
- Solution: We came up with a wow-promotion, whereby consumers buying a TomTom device received for free a Fujifilm Instax Mini 9 camera
- Website: www.tomtomsumer.com