TomTom

• Client: Tom Tom
• Campaign: Summer Promo - Consumer promotions
• Launch date: June 2019
• Duration: 6 months
• Market: Emea
• Goal: With the key goal of giving a strong reason to consumer to buy a navigation device, we had to come up with a strong unique selling proposition.
• Solution: We came up with a wow-promotion, whereby consumers buying a TomTom device received for free a Fujifilm Instax Mini 9 camera
• Website: www.tomtomsumer.com